DataPulseنبض البيانات

Issue 5 · Thursday 15 October 2026 (4 Jumada al-Ula 1448 AH) · data for the week 4–10 October 2026 · 23–29 Rabi' al-Akhir 1448 AH

Card spending close to last year’s level (+0.8%)

Value of point-of-sale payments in Saudi Arabia · week 4–10 October 2026 · 23–29 Rabi' al-Akhir 1448 AH

SAR 13,525.7 million

+0.8% against the same week last year (SAR 13,419.0 million).

IndicatorThis weekSame week last yearChange
Number of transactions (million)253.4237.2+6.8%
Average transaction value (SAR) = value ÷ number53.456.6−5.6%

What this means for your decision: Spending across Saudi Arabia in the last 4 weeks was 2.9% higher than last year; sales growing more slowly than that most likely have a local cause, which a comparison with your city and activity shows.

The week and its counterpart last year have no Ramadan or Eid, so the year-on-year comparison is seasonally like for like.

Three points

  • Against the previous week −18.1%, and over the same two weeks last year −16.9%; a usual seasonal pattern, like last year.
  • 8 of 19 main activities are above last year; fastest growth Public utilities +24.3%, weakest Hotels −11.9%.
  • Among the 10 largest cities, 4 are above last year; fastest Buraidah +2.6%, slowest Tabuk −10.0%.

Spending above the previous year in 45 of 52 weeks

Weekly point-of-sale payments in Saudi Arabia, 12 October 2025 – 10 October 2026 · 20 Rabi' al-Akhir 1447 – 29 Rabi' al-Akhir 1448 AH, against the same weeks 364 days earlier. Shaded: Ramadan and the two Eids this year; their Gregorian dates differ in the previous year.

10,00015,00020,00025,000SAR million per week · Hijri months (AH) under GregorianJan 2026Rajab 1447Apr 2026Shawwal 1447Jul 2026Muharram 1448Oct 2026Rabi' II 144813,525.7Last 52 weeksPrevious year[1]

What this means for your decision: The 4-week trend (above) says more than a single week.

Public utilities fastest-growing, Hotels weakest this week

Change in spending by main activity against the same week last year, %.

Public utilities+24.3%Telecommunications+19.4%Groceries and food+11.7%Education+11.2%Laundry+7.5%Clothing and accessories+6.0%Restaurants and cafés+1.6%Fuel stations<0.1%Culture and recreation<0.1%Health−0.4%Professional services−0.8%Jewellery−0.8%Electronics−2.0%Transport−2.9%Building materials−3.9%Other activities−5.9%Bakeries and sweets−7.5%Furniture and home−8.2%Hotels−11.9%
ActivitySAR millionMillion transactionsAverage transaction (SAR)
Public utilities62.6
+24.3%
1.0
+23.8%
64.7
+0.4%
Telecommunications210.3
+19.4%
5.4
+29.2%
38.6
−7.6%
Groceries and food2,296.0
+11.7%
59.6
+9.8%
38.5
+1.8%
Education169.9
+11.2%
0.2
−4.7%
768.7
+16.7%
Laundry55.5
+7.5%
3.1
+4.6%
17.9
+2.7%
Clothing and accessories1,025.6
+6.0%
9.4
+6.6%
108.8
−0.6%
Restaurants and cafés1,706.5
+1.6%
61.2
+3.6%
27.9
−2.0%
Fuel stations1,032.0
less than 0.1%
18.3
+0.1%
56.3
−0.1%
Culture and recreation338.5
less than 0.1%
4.5
+1.6%
75.6
−1.6%
Health882.2
−0.4%
10.4
−0.1%
85.1
−0.3%
Professional services756.5
−0.8%
15.5
+37.2%
48.7
−27.7%
Jewellery429.0
−0.8%
0.4
+24.8%
1,120.0
−20.5%
Electronics189.0
−2.0%
2.2
+17.5%
87.3
−16.5%
Transport966.2
−2.9%
7.2
+19.7%
133.8
−18.8%
Building materials402.5
−3.9%
3.3
+34.8%
123.3
−28.7%
Other activities2,066.7
−5.9%
41.7
+2.7%
49.5
−8.4%
Bakeries and sweets245.0
−7.5%
6.4
−19.5%
38.4
+14.9%
Furniture and home420.8
−8.2%
2.8
+11.2%
150.8
−17.4%
Hotels271.0
−11.9%
0.8
−1.6%
337.5
−10.5%[1]

What this means for your decision: In the weakest activities demand is falling across the market; in the fastest, a shop growing more slowly than its activity is losing part of its share.

Buraidah fastest-growing of the 10 largest cities

Weekly spending of the 10 largest cities, SAR million.

CitySAR millionvs previous weekvs same week last yearMillion transactionsAverage transaction (SAR)
1. Riyadh4,815.7−14.4%+1.2%85.7
+9.5%
56.2
−7.5%
2. Jeddah1,803.6−15.2%−2.0%28.2
+2.5%
63.9
−4.4%
3. Dammam683.7−14.0%+1.6%10.2
+3.7%
67.3
−2.0%
4. Makkah538.7−15.1%+0.2%9.7
+3.3%
55.6
−3.0%
5. Madinah518.6−17.8%−0.6%9.4
less than 0.1%
55.1
−0.6%
6. Al Khobar382.7−14.7%−1.5%5.2
+3.2%
74.3
−4.6%
7. Buraidah338.1−18.3%+2.6%5.6
+4.0%
60.5
−1.4%
8. Taif281.7−25.4%−3.2%6.2
−0.8%
45.7
−2.4%
9. Khamis Mushait257.6−24.6%−6.0%4.2
−2.6%
60.6
−3.5%
10. Tabuk225.6−28.8%−10.0%4.8
−4.4%
47.0
−5.8%[2]

After inflation, by region (estimate)

Change in the value of spending against the same week last year, before and after removing the rise in prices in the region: (1 + change) ÷ (1 + inflation) − 1.

RegionBefore removing price risesAnnual inflationAfter inflation (estimate)Cities
Saudi Arabia+0.8%+1.8%−1.0%all
Riyadh+1.3%+2.3%−0.9%10
Makkah−1.8%+1.8%−3.6%6
Eastern Province+0.5%+1.7%−1.1%12
Madinah−1.4%+1.5%−2.8%3
Qassim+1.8%−0.4%+2.2%5
Asir−3.4%+1.3%−4.6%5
Tabuk−9.3%+1.5%−10.7%2
Hail−0.7%+2.2%−2.8%1
Jazan−6.2%+0.9%−7.0%7
Najran+0.1%+2.4%−2.2%2
Al-Baha−2.0%+2.0%−3.9%1
Al-Jouf−2.9%+4.3%−7.0%3
Northern Borders+0.4%+3.6%−3.0%3[3]
The attribution statement in Arabic (the Arabic text governs)

مبني على بيانات الهيئة العامة للإحصاء مع تعديل ودمج وحساب من «نبض البيانات»؛ ليس إحصاءً رسميًا ولا تزكية من الهيئة.

Estimate: a monthly regional inflation rate applied to one week, and the consumer basket does not match the card-spending basket. A region = the sum of its cities published by SAMA; “other cities” count towards Saudi Arabia only.

What this means for your decision: Saudi Arabia (+0.8%) is the reference for cities: those below it had a weaker local market this week, which does not mean your shop is weaker.

Calendar of the coming weeks

Announced calendar facts only, no forecasts; salaries from the Ministry of Finance schedule.

Also present last year, so the comparison is balanced:

  • 25–31 October 2026 · 14–20 Jumada al-Ula 1448 AH: Government salaries on Tuesday 27 October (16 Jumada al-Ula 1448 AH).
  • 22–28 November 2026 · 12–18 Jumada al-Akhirah 1448 AH: Government salaries on Thursday 26 November (16 Jumada al-Akhirah 1448 AH).

Ramadan 1448 AH starts around Monday 8 February 2027 (1 Ramadan 1448 AH) by the Umm al-Qura calendar (the official start is by moon sighting), in 16 weeks.

What this means for your decision: The salary week was 20.2% higher than the average ordinary week over the last 52 weeks.

Figure of the week from outside spending

The real estate price index in the Riyadh region changed +4.2% in Q2 2026 (Shawwal 1447 – Muharram 1448 AH) against the same quarter a year earlier, and +1.3% for Saudi Arabia. GASTAT publishes it quarterly for residential, commercial and agricultural property; it measures the price trend, not the price of a specific property.[4]

Published by GASTAT on 19 July 2026 (5 Safar 1448 AH). Details on the housing and real estate page. Reuse terms: GASTAT data use policy.

The attribution statement in Arabic (the Arabic text governs; the English above is a summary)

المصدر: الهيئة العامة للإحصاء — الرقم القياسي لأسعار العقارات. التنظيم والحساب من «نبض البيانات»، وليس إحصاءً رسميًا ولا تزكية من الهيئة.

Methodology

What the data measure and what they do not
  • Point-of-sale payments by card and mobile, from SAMA: 60 cities weekly, 30 activities for Saudi Arabia weekly (19 main and 11 sub-activities), and 60×30 monthly.
  • Cash payments and online purchases are not included.
  • City = location of the payment terminal, not where the buyer lives. Activity = the merchant’s classification at the bank.
  • Figures are before removing price rises, so part of the growth is higher prices, not larger quantities.
  • SAMA may revise its figures; we update earlier issues and say so here.
  • The only estimate is the “after inflation” column; every other figure is published or calculated directly.

What changed: Newsletter methodology 1.1. Added the week 4–10 October 2026 · 23–29 Rabi' al-Akhir 1448 AH.

References

  1. Saudi Central Bank (SAMA), weekly point-of-sale data; DataPulse calculations. Latest week: 4–10 October 2026 · 23–29 Rabi' al-Akhir 1448 AH
  2. SAMA, same week.
  3. Saudi Central Bank (SAMA) for spending; General Authority for Statistics (GASTAT), consumer price index, August 2026 (Safar – Rabi' al-Awwal 1448 AH), for inflation. Built on GASTAT data, modified, combined and calculated by DataPulse; not an official statistic or an endorsement by GASTAT.
  4. GASTAT — Real estate price index. Processing and calculations by DataPulse; not an official statistic or an endorsement by GASTAT.